Guided Ideation
Smart, structured approach to tool usage
new way to ideate
Synapse gives you a new way to develop ideas.
Pick from a range of proven ideation methods, use them your way, and keep everything organised in one place.
Freeform Ideation
Canvas style, drag and drop. Made for advanced thinkers.
Two ways to think. One place to build.
Synapse offers two distinct ideation modes, each designed for a different kind of thinking. Below you will find a breakdown of how each mode works, what tools are available, and how to get the most out of them.
Freeform Ideation
Your ideas, your canvas, your rules.
Freeform Ideation gives you an open whiteboard to think without limits. Drag and drop methods onto your canvas and build ideas freely.
How it works
- Open the Freeform canvas
- Drag and drop any ideation method onto your whiteboard
- An interactive template appears, ready to fill in
- Build, branch, and connect your ideas freely
Why use Freeform?
- Perfect for early-stage brainstorming
- Mix and match multiple methods on one canvas
- No rigid structure, explore ideas at your own pace
- Ideal for solo sessions or open-ended concept development
Guided Ideation
Structure your thinking. Reach a result every time.
Guided Ideation turns brainstorming into a focused session. Select methods, set timing, and move through prompts to turn ideas into outcomes.
How it works
- Select the ideation methods you want to use
- Structure your session and set your parameters
- Work through timed prompts and guided steps
- Filter your ideas down to a refined, usable result
Why use Guided Ideation?
- Great for when you need results, not just ideas
- Time limits and prompts keep your brain working
- Built-in structure removes the pressure of knowing where to start
- Every session ends with something to move forward with
READY TO GET
CREATIVE?
Start your ideation journey today!